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The World Awaits Lisa
When YG Entertainment announced Lisa’s solo debut in September 2021, expectations skyrocketed. Known as BLACKPINK’s “stage queen” and one of the most charismatic performers in K-pop, Lisa had already established herself as a fashion icon, dance powerhouse, and global star. Fans knew her solo project would be nothing short of spectacular.
On September 10, 2021, Lisa released her first single album LALISA, featuring the title track LALISA and the B-side MONEY. With this release, Lisa did not simply showcase music—she showcased her identity, her culture, and her undeniable presence in the global music scene.
Behind the Music: A Sound That Shouts Her Name
Produced by Teddy, 24, Bekuh BOOM, and Vince, LALISA was crafted as an anthem built entirely around Lisa’s persona.
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Genre Fusion: Hip-hop, EDM, and Thai cultural influences
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Lyric Theme: Pride in her name, identity, and journey
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Signature Line: “Say Lalisa love me, Lalisa love me” – a chorus that instantly became iconic
The track cleverly repeats Lisa’s name throughout, turning it into both a musical hook and a branding statement. It was a bold declaration: Lisa was not just a member of BLACKPINK—she was an artist who could carry a song with her identity alone.
The Music Video: A Cinematic Showcase of Power
The LALISA music video became an instant phenomenon. From the opening frame to the final scene, it celebrated Lisa’s duality: her superstar persona and her Thai heritage.
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Royal Thai Imagery: Lisa appears in traditional Thai attire, honoring her cultural roots. This moment became a national pride event in Thailand.
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Dynamic Wardrobe: From streetwear to haute couture, Lisa embodied versatility and global fashion influence.
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Choreography Highlight: Complex, razor-sharp dance routines elevated by Lisa’s signature charisma.
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Record-Breaking Views: Surpassed 73 million views in the first 24 hours, setting a new record for a solo artist on YouTube.
The MV is now well past 600 million views (as of 2025), confirming Lisa’s global reach.
Global Impact: Breaking Barriers and Records
Lisa’s LALISA didn’t just meet expectations—it shattered them.
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Billboard Hot 100: Debuted at #84, an incredible achievement for a non-English solo debut.
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Billboard Global 200: Claimed the #2 spot.
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Guinness World Record: Most-viewed YouTube music video by a solo artist in 24 hours (73.6 million views).
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iTunes: Reached #1 in 66 countries within hours of release.
Beyond the numbers, Lisa became a symbol of representation for Southeast Asia, inspiring countless fans across Thailand and beyond.
Stage Performances: The Reign of a Performer
Lisa brought LALISA to life with show-stopping performances:
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The Tonight Show with Jimmy Fallon: Her global solo stage debut, filled with energy and precision.
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Music Shows in Korea: Dominated programs like Inkigayo and M Countdown, earning multiple wins.
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Choreography Challenge: The LALISA dance went viral on TikTok and Instagram Reels, creating a wave of fan covers worldwide.
These stages reinforced her reputation as one of the best performers in K-pop history.
Cultural and Artistic Significance
Lisa’s solo debut was more than just a song—it was a cultural moment.
1. Representation of Identity: Her Thai heritage became a global spotlight, breaking cultural barriers in K-pop.Her solo era wasn’t just entertainment—it was inspiration.
Legacy: The Power of a Name
From today’s perspective, LALISA stands as a milestone in BLACKPINK’s solo journey.
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Jennie introduced the solo era with independence (SOLO).
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Rosé deepened the artistry with introspection (On the Ground).
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Lisa electrified the world with identity (LALISA and MONEY).
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Jisoo later brought elegance and grace with FLOWER.
Lisa’s chapter proved that individuality could carry global weight, and her name—LALISA—became synonymous with confidence, charisma, and cultural pride.
Wrap-up: Lisa’s Unstoppable Aura
Lisa’s LALISA is more than a debut single. It is an anthem of identity, empowerment, and global pride. With her unmatched charisma and cultural authenticity, she didn’t just release a song—she created a movement.
As we continue this “BLACKPINK Solo Journey Series,” Lisa’s story shines as the chapter of unstoppable energy, bridging East and West, tradition and modernity, identity and universality.
Next up: Jisoo’s FLOWER—a solo debut that bloomed with elegance and timeless beauty.
(The end)
