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When a B-Side Became a Global Hit
When Lisa released her debut single album LALISA in September 2021, fans naturally expected the title track LALISA to dominate. While it certainly did, the B-side track MONEY quickly rose to global prominence in an unexpected way.
With its addictive beat, unapologetic lyrics, and iconic choreography, MONEY became more than just a song—it became a viral sensation. TikTok, Instagram Reels, and YouTube Shorts were flooded with covers, dance challenges, and fan edits. What began as a B-side turned into one of the most recognizable K-pop tracks worldwide.
Behind the Music: Crafted for Virality
Produced by Teddy, 24, and Bekuh BOOM, MONEY was designed as a hip-hop anthem with bold swagger.
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Genre Fusion: Trap and hip-hop with heavy bass and brass elements
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Lyric Theme: Wealth, power, and confidence
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Signature Line: “It’s the end of the month and the weekend” – a line that fans instantly connected to payday and celebration culture
Unlike LALISA, which centered on identity and cultural pride, MONEY was pure fun—an anthem of indulgence and fearlessness.
The Lyrics: Unapologetic and Bold
The lyrics of MONEY captured a side of Lisa that fans adored—confident, playful, and fearless.
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Opening Verse: Lisa sets the tone by linking wealth with independence.
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Chorus: Repetition of “Drop some money” became instantly catchy and meme-worthy.
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Bridge: A bold declaration of enjoying life without apology.
The simplicity of the lyrics made it universally accessible, transcending language barriers.
The Performance Video: A Viral Catalyst
YG Entertainment released a performance video for MONEY that turned into one of the most viral pieces of K-pop content ever.
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Dynamic Choreography: Sharp, powerful moves that fans around the world imitated.
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Urban Setting: A dark, edgy backdrop matched the track’s vibe.
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Lisa’s Charisma: Every gesture, glance, and move radiated star power.
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Record-Breaking Views: The performance video has surpassed 1 billion views on YouTube (as of 2025).
This video cemented MONEY’s status as not just a B-side, but a cultural phenomenon.
Global Impact: Beyond K-Pop
MONEY became one of the rare K-pop songs to break into mainstream Western pop culture.
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Spotify: First K-pop female solo B-side to surpass 1 billion streams.
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Billboard Charts: Charted on the Billboard Global 200 and multiple international charts.
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TikTok & Instagram: Dance challenges made the song a staple of short-form content.
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Clubs & Gyms: The beat became popular in Western nightlife and fitness playlists.
Lisa achieved what few K-pop artists had done before—creating a crossover hit without even promoting it as a title track.
Stage Performances: Iconic Moments
Although MONEY was not the official title track, Lisa still performed it on select stages, and fans demanded it in every show.
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Korean Music Shows: Viral clips of her live MONEY stages gained millions of views.
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BLACKPINK World Tour: The track became one of the highlights, with fans chanting every word.
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Fan Covers: Thousands of global fans recreated the dance, solidifying MONEY as a cultural touchstone.
Lisa’s live delivery elevated the track, proving her dominance as both a rapper and performer.
Artistic and Cultural Significance
MONEY redefined what a B-side could achieve in K-pop.
1. Breaking Barriers: Showed that non-title tracks can dominate charts and culture.For many, MONEY became synonymous with Lisa’s brand: confidence, charisma, and cultural crossover.
Legacy: A Song That Changed the Game
Looking back, MONEY transformed from a supporting track into a global juggernaut.
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It amplified the success of LALISA and extended Lisa’s solo momentum.
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It showed that viral culture could turn any track into a worldwide hit.
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It established Lisa as not only a K-pop star but a global pop culture icon.
Wrap-up: Lisa’s Money Moves
Lisa’s MONEY is not just a B-side—it is a phenomenon. With its infectious beat, iconic choreography, and viral power, it became one of the defining tracks of K-pop’s globalization.
As Part 6 of the “BLACKPINK Solo Journey Series,” MONEY highlights Lisa’s unstoppable star power and sets the stage for Jisoo’s deeper exploration of her artistry in All Eyes on Me.
(The end)
